Digital PR Plan India:

Digital PR Plan depends on the objectives you have. The possible objectives are:

  1. Publicity, promotion
  2. Online Reputation management
  3. PR for social media verification
  4. Launch PR
  5. PR for SEO purpose
  6. PR for ASO
  7. Ecommerce PR – reviews, outreach etc

#1. Launch PR in Digital Space – Sample:

Below we have shared one sample of a technology product launch.

We do digital PR plans for your business, brand, and product launch. The plan comprises news releases, bloggers outreach, reviews, social media shout outs and Instagram facebook page verification for more trust.

2 sample digital online PR plan is mentioned below for your reference.

#1. Sample digital pr plan for one Technology company:

Month Platforms and commercials Total New release Budget in INR PR Content writing and approval Execution/release time duration  (tentative)
January 2021 1. PTI bulk release 20000 (25+ small small news release)

2. Time of India 22000

3. Statesman 11000

53,000 3 days  

Jan 16th – 30th

February 2021 1. ANI bulk release 20000 (25+ small small news release)

2. Ibtimes 11,000

3. Indian Express 30,000

61,000 3 days Feb 10th – 25th
March 2021 1. News X 12,000

2. Business Standard 15,000

3. Business World 18,000

45,000 3 days March 10th – 25th
April 2021 1. Live Mint 26,000

2. Forbes India 25,000

3. YourStory – 30,000

81,000 3 days April 10th – 25th
May  2021 1. Midday 9,000

2. Deccan Chronicle + Asian Age 12,000

3. News 18 Hindi (hindi) 11000

4. Small small cat C 40+ bulk news posting with website/app link 15,000

47,000 3 days May 10th – 25th
June 2021 1. Amar Ujala (hindi) 11000

2. Dainik Bhaskar 12000

3. Haribhoomi (hindi)/Rajasthan Patrika 9000

4. Navodaya Times/NavBharat Times (hindi) 9000

41,000 3 days June 10th – 25th

 

#2. Sample Mobile App Launch Plan:

Launch PR Plan – First Phase
Platforms for Article release Links Pricing – in actual Budget
Internation Business times https://www.ibtimes.co.in 9520 9520
PostmanNews + DailyHunt https://postmannews.com + DailyHunt 4256 4256
Deccan Chronicle + Asian Age https://www.deccanchronicle.com + http://www.asianage.com 11760 11760
Hindustan Times https://m.hindustantimes.com 12320 12320
LiveMint https://www.livemint.com 16800 16800
CloutNews + Yahoo https://cloutnews.com + Yahoo! 5600 5600
Social Shout Outs
50 Bloggers PR – Tier One cities Pan India Complete blog post on the app with images, links and video  1000-1500 per Influencer 70000
50 Instagrammers (10000 followers approx)  PR – Tier One cities Pan India Insta post tagging your insta handle with video and web link 1500 per Influencer 70000
50 Twitter PR (10k followers) – Tier One cities Pan India Tweet post tagging your Twitter handle with video and web link 2000-2500 per Influencer 100000
50 Youtubers (10k subscribers)   – Tier One cities Pan India Create one video on what it is and how this will help – A guide / knowhow video for the general mass 2000/- per Influencer. 100000
Reveiws and Ratings at app store – 500 For better app ratings, ASO ranking performance and influence the organic downloads etc INR 50 each: app download + ratings + reviews. They will keep the app for 2 months. 125000

 

#2. Digital PR Plan for Online Reputation Management:

Here, the major deliverable will be:

  1. Adding reviews to different web assets – website, glassdoor, google, etc
  2. Do PR and article release on bigger portals so it appears on Google news section
  3. Work on Social media – Mainly the Own web assets
  4. SERP schema implementation

#3. Digital PR for Ecommerce products, Brands:

The major work here will be:

  1. Product reviews
  2. Product launch
  3. Bloggers and influencers outreach
  4. Product videos, brand video
  5. Heavy investment on social media
  6. Listing on eCommerce platforms

So different objectives, different platforms and thus different plans for digital pr. Do contact us for a custom digital PR plan for your brand.

See some regional TML (print online) Packages below:

  1. https://digitalprworld.com/services/digital-pr/malayalam-pr-news-distribution-kerala/
  2. https://digitalprworld.com/services/digital-pr/odhiya-pr-news-distribution-services-odhisha/
  3. https://digitalprworld.com/services/digital-pr/goa-digital-print-pr-news-distribution-services-goa-pr-agency/
  4. https://digitalprworld.com/services/digital-pr/gujarati-digital-print-pr-news-distribution-services/
  5. https://digitalprworld.com/services/digital-pr/digital-pr-plan/kannada-print-digital-pr-news-distribution-services/
  6. https://digitalprworld.com/services/digital-pr/digital-pr-plan/tamil-print-digital-pr-news-distribution-services/
  7. https://digitalprworld.com/services/digital-pr/digital-pr-plan/asamese-print-digital-pr-news-distribution-services/
  8. https://digitalprworld.com/services/digital-pr/bengali-pr-news-distribution-services/