PPC Package for Brands, Ecommerce Businesses and Enterprises:

Basic PPC Package:

Product Name Our Consultancy Fees Your Ad Budget Range (anything you choose in between) Features and Major tasks
Basic Package 300 USD 800 USD – 1500 USD PPC Campaign Objective:

1. Understand the Business
2. Understanding the Job to be done

Keyword Analysis:

1. Extensive Keyword Research For Proper Targeting & Generating Better ROI.
2. Targeting 100 keywords approx

Set Up:

1. Campaign set up
2. Conversion tracking set up
3. Geo Targeting set up
4. Ad netword set up

Campaign Structure:

1. Campaign structure as per the objective
2. Custom ad copies
3. Granular Ad Groups With Very Similar Keywords
4. Similar Ad Copies To Be Used

Campaign Optimisation:

1. Optimizing The Campaign By A/B Testing,Multivariate Testing
2. Suggesting new Landing Pages If Required
3. Try different match types
4. Suggesting content on landing pages if required

Continuous Process:

1. Continuos Monitoring Of The Campaigns and optimisation
2. Kaizen Principle Is Followed For Continuos Improvement
3. Adding negative keywords to eliminate irrelevant clicks
4. Adding new, long tail keywords regularly

Reporting:

1. Generating Very Quality Report – Weekly
2. Very Detail  Report Is Presented In Order To Understand  The ROI – Monthly

 

Balanced PPC Package:

Balanced Package 500 USD 1500 USD – 3000 USD PPC Campaign Objective:

1. Understand the Business
2. Understanding the Job to be done

Keyword Analysis:

1. Extensive Keyword Research For Proper Targeting & Generating Better ROI.
2. Targeting 150 keywords.

Set Up:

1. Campaign set up
2. Conversion tracking set up
3. Geo Targeting set up
4. Ad netword set up

Campaign Structure:

1. Campaign structure as per the objective
2. Custom ad copies
3. Granular Ad Groups With Very Similar Keywords
4. Similar Ad Copies To Be Used

Campaign Optimisation:

1. Optimizing The Campaign By A/B Testing,Multivariate Testing
2. Suggesting new Landing Pages If Required
3. Try different match types
4. Suggesting content and on-page optimisation on landing pages

Continuous Process:

1. Continuos Monitoring Of The Campaigns and optimisation
2. Kaizen Principle Is Followed For Continuos Improvement
3. Adding negative keywords to eliminate irrelevant clicks
4. Adding new, long tail keywords regularly
5. A/B Testing
6. Bid Management

Structural SEO Suggestion

1. Structural SEO suggestion and developers guide to implement this if required.

Reporting:

1. Generating Very Quality Report – Weekly
2. Very Detail  Report Is Presented In Order To Understand  The ROI – Monthly

 

Aggressive PPC Package

Aggressive Package 650 USD 3000 USD – 5000 USD PPC Campaign Objective:

1. Understand the Business
2. Understanding the Job to be done

Keyword Analysis:

1. Extensive Keyword Research For Proper Targeting & Generating Better ROI.
2. Targeting 250 keywords

Set Up:

1. Campaign set up
2. Conversion tracking set up
3. Geo Targeting set up
4. Ad netword set up

Campaign Structure:

1. Campaign structure as per the objective
2. Custom ad copies
3. Granular Ad Groups With Very Similar Keywords
4. Similar Ad Copies To Be Used

Campaign Optimisation:

1. Optimizing The Campaign By A/B Testing,Multivariate Testing
2. Suggesting new Landing Pages If Required
3. Try different match types
4. Suggesting content and on-page optimisation on landing pages

Continuous Process:

1. Continuos Monitoring Of The Campaigns and optimisation
2. Kaizen Principle Is Followed For Continuos Improvement
3. Adding negative keywords to eliminate irrelevant clicks
4. Adding new, long tail keywords regularly

Design and Development:

1. Landing Page Design & Dev.
2. Display Ads Design

Structural SEO Suggestion

1. Structural SEO suggestion and developers guide to implement this if required.

Reporting:

1. Generating Very Quality Report – Weekly
2. Very Detail  Report Is Presented In Order To Understand  The ROI – Monthly