But no agency would tell you this. either they don’t know things, or they want to hide from the world.…
From the last few days I was preparing few campaign ideas for one of our global clients. All the campaigns…
ATL is mass promotion like radio, television, newspaper, outdoor etc. BTL activities are involved with more niche marketing, measurable one,…
Digital transformation will be the level next of digital advertising/marketing. It will not only involve the digital marketing aspects and…
If you are a product company (tangible and intangible both), the common issues you can face: Complaint on products Customer…
It always feels good when someone else appreciates you for what you are. You might think “well I didn’t really…
We are not GOD: We are not God and thus we fail to predict the future. But we take possible…
Paid media could be divided in the following segments in digital media space: Google paid media – popularly known as…
Pillars of SEO in this information age: Website UI and UX – the design and navigation part to be very…
The way PR people and communication professionals are exploring the digital space, I doubt whether the old school content marketers…
