Local, Hyperlocal, Regional and National SEO Strategies

As the title suggests, let us come to the SEO strategy points directly for local, regional and national SEO approach.

#1. Local SEO STrategies:

  1. Target location examples – South Delhi, Siliguri, Patna, Guwahati, small city-based SEO activities
  2. Website – must have
  3. Engage city-based influencers for blog and social links
  4. City-based business listings etc
  5. GMB and reviews
  6. Location-based pages and content updation
  7. Run smart ads

#2. Hyper-Local SEO STrategies:

  1. Target location examples – Kalkaji for example
  2. Website – must have
  3. Work heavily on GMB
  4. Reviews and QnA are great
  5. Run Smart ads

#3. Regional SEO STrategies:

  1. Target location examples – East India, North India, South India
  2. Select the target states and select cities — cities to cover all the states – one city at least from one state
  3. Do GMB and reviews
  4. Website – must have
  5. Engage city-based influencers for blog and social links
  6. City and state based business listings etc
  7. Location-based pages and content updation
  8. Run smart ads
  9. Do PR with a regional content mix

#4. National SEO STrategies:

  1. Start with the keywords which are nationally searched and have importance nationally
  2. Keep creating pages and signals focused on one/two themes
  3. Let the signal gets generated
  4. Do National PR
  5. Do National outreach
  6. Track webmaster tools as what national keywords are there
  7. Work on them, increase the breadth of the website.

For successful SEO plans and strategies, the key components are website, content, pr signal, reviews, page creation, website speed etc.

Posted in: SEO