bloggers outreach AGENCY in India: Why do you need bloggers shout-outs
Influencer outreach is a part of the overall digital PR exercise. Broadly this helps to boost SEO activities, awareness, PR campaigns, and social shout-outs. You can add this activity to your overall digital promotion especially SEO campaigns. You can track the same using UTM parameters.
Digital advertising activities have 4 pillars:
- Search market – SEO, content, Google search
- Ecommerce marketplace operations
- Profile targeting – Social media campaigns and performance marketing
- Influencers outreach
- Bloggers outreach
- Instagrammers outreach
- Vloggers activities
bloggers outreach activities and the benefits of each activity:
- Complete blog post with do-follow links –
- Benefits are: SEO boost, visibility and rankings and backlinks and PR
- Complete blog post with do-follow link + social shout-outs from the handle
- Benefits are: SEO boost, visibility, rankings, backlinks, PR and social signals tagging the brand handles
- Banner campaign with bloggers – part of affiliate marketing and PR
- Visibility, traffic, awareness etc
criteria to choose bloggers list for outreach:
- DA, PA
- Self-hosted blog
- How old the blog is
- Category of the blog
- Kind of content they are releasing
- Social handles to check
- Brands they are working with
- Promotion post or non-promotional post
Sample of bloggers outreach activities:
- https://allaboutthewoman.com/
everything-you-need-to-know- about-te-a-me-ice-brews/ - https://twinklingtinacooks.com
/product-review-te-a-me-ice- brews/ - https://thoughtsbygeethica.com
/2018/07/chill-this-summer- with-te-a-me-ice-brews/
Bloggers outreach for an Edutech Brand based in Chandigarh:
- https://kreativemommy.com/
leapwater-coding-camp-child/
Facebook https://m.facebook.com/story.php?story_fbid= 1655301477999120&id= 496033680592578
Twitter https://twitter.com/Deepagandhi1/status/ 1409554236996608006?s=19 - https://www.lifethrumyeyes.
com/top-7-reasons-to-enroll- your-child-in-leapwaters- coding-camp/
Twitter https://twitter.com/rakhiparsai/status/ 1409530715155337224
Facebook https://m.facebook.com/story.php?story_fbid= 227390945866178&id= 100057858227074