People use search engines everyday to find the answers to any number of questions. The same is true for prospective students when they are looking for programs or courses of interest. Whether those prospects find your school offerings in the search results, instead of a competitor’s, it all comes down to search engine optimization (SEO).

Schools with high ranking sites get more visitors and more inquiries. The more inquiries of qualified prospects, the greater the likelihood of conversion and enrollment. If your site isn’t ranking well due to optimization issues, whether content-related or of a technical matter, this will directly impact the number of students visiting your site, reading about your programs, and ultimately sending in inquiries or applications.

The Current Higher Education SEO Landscape:

A mighty 93% of online experiences begin with a search engine¹. In addition, 70%-80% of search engine users only focus on the organic results, ignoring paid ads². In today’s highly competitive landscape, getting more eyes on your school’s website site is imperative for higher education institutions.

At DPW, there is a distinct difference in our SEO approach when compared to our competitors. Our team of education-based SEO professionals takes into account the unique challenges in the higher education organic landscape. In addition to increasing your site’s overall visibility, we put heavy emphasis on converting site visitors into committed enrollments

Why is Higher Education SEO Company necessary?

If you are in the education field and think you don’t need Digital Marketing Agency to look after your online presence? Reconsider.

Higher Education SEO Firm can give the suitable instruments to develop your business for less of the expense (and time) that it would take an individual doing everything without any preparation. They additionally give work from specialists and experts who are fully informed regarding the most recent patterns, just as keeping your institutes with the digital trends it needs.

In case you’re as yet not persuaded, we’ve shortlisted some reasons why you should recruit a Higher Education SEO company for your institutes.


  1. Increasing your leads and conversions
  2. Establishing customer trust and credibility
  3. Creating more opportunities for business growth
  4. Acquiring substantial data to improve your services


  1. Base website INR 25,000 + tax (USD 350/1200 UAE)
  2. (domain and hosting extra cost) – One-time cost.
  3. Digital Marketing Monthly Deliverable – Recurring monthly cost – INR 24,000 + GST (USD 300/1150 UAE)
    1. Complete SEO of the business site + Keywords research
    2. Focus set of keywords, page creation, content plan, blog ideas
    3. Onpage – Title, description, H tags, keywords, robots, speed, UX suggestions
    4. 3000 – 3500 -word content (web content + blog posts)
    5. 8 creative with ad copies for social media + adaptation for social channels and website banners as per requirement
    6. Ad campaign design, monitoring and management reporting (ad budget is extra and charged in actual)
    7. 3 – 4 influencer outreach (bloggers and Instagrammers) each month (fashion, lifestyle as per industry categories etc)
    8. 5 – 10 standard links each month [QnA, business listings etc]
    9. Adding 5 – 7 reviews to Google map + business verification
    10. Reporting, tracking, measurement etc.

If you are an educational or training institute, contact us now for SEO services – +919674975029.