Pet brand market India:

India Pet Care market is segmented by Food (dry pet food, wet pet food, treat/snack, and other product), Animal (dog, cat, bird, and other animals), Price (Mass Product, Premium Product), Ingredients (Plant Based, Animal-Based), Grooming (Shampoo, Soap, Oil, Powder, Lotion, Pet Wipe, Toothpaste, Cat Litter, Pet Comb, Tick Remover, Others), Services (Pet Boarding, Pet Training, Pet Grooming, Pet Transportation, Pet Walking), Sales Channel (specialized pet shops, internet sales, hypermarket, veterinary clinic, and pet medical shops and other sales channel) and Region (Northern Region, North-eastern Region, Eastern Region, Central Region, Western Region, Southern Region)

India Pet Care Market size is estimated at INR 7,400 Crore in 2021 and is expected to reach INR 21,000 Crore by 2032, growing at a CAGR of 19.2% during the forecast period of 2022 to 2032.

Pet brands have more of an opportunity than ever to build a unique, engaging brand online. For pet brands, it’s not about running a bunch of discount sales or spamming your audience with your logo and messaging. We like to start by helping you adopt some components of Lifestyle Marketing. We’ll help define your target audience and tribe, then create an outreach strategy that usually begins with building your social media community. From there, we’ll help you develop your social media engagement to build brand awareness & affinity.

4 strategies you can use to grow your pet brand online, which include:

  1. Optimize your website to rank in search results
  2. Run paid advertisements to reach more qualified leads
  3. Engage with prospects on social media to boost brand recognition
  4. Create content to inform your audience

We’re an audience-focused, creative-driven, full-service advertising agency that provides pet marketing services focused on the branding, messaging, research, and strategy that pet companies need to stand out.

How We Build Captivating Pet Brands

  1. BRAND & PRODUCT NAMING
  2. BRAND & PRODUCT ARCHITECTURE
  3. BRAND IDENTITY AND MESSAGING
  4. PACKAGING DESIGN
  5. ENVIRONMENTAL DESIGN
  6. RETAIL SHELF DESIGN
  7. SHOPIFY WEBSITE DESIGN AND MANAGEMENT
  8. AMAZON FLIPKART STOREFRONT AND MARKETING STRATEGY
  9. POP-UP INSTALLATION AND ACTIVATION
  10. CONVERSION RATE OPTIMIZATION (CRO)
  11. PAID SOCIAL
  12. SEARCH ENGINE MARKETING
  13. PPC
  14. SALES AND BRAND DECKS
  15. PERSONA DEVELOPMENT
  16. QUALITATIVE RESEARCH STUDIES
  17. AUDIENCE SEGMENTATION

SEO and Digital Marketing Package for Pet D2C Brand:

  1. Keywords research, Complete SEO of the business site
  2. Focus set of keywords, page creation, content plan, blog ideas
  3. Onpage – Title, description, H tags, keywords, robots, speed, UX suggestions
  4. 3500-word content (web content + blog posts) [ will work on as many keywords as possible in first 6 months]
  5. 8 -9 creative with ad copies for social media + adaptation for social channels and website banners as per requirement
  6. Online PR management 1 online PR each month (category A/B/C mix, majorly organic PR)
  7. 2 influencer outreach (bloggers and/or instagrammers / guest posts) each month as per industry categories
  8. Ecommerce account management – Amazon and Flipkart management
  9. All A+ content design  + Brand store designs + lifestyle images for Ecommerce platforms
  10. Adding 5 –  7 reviews to Google map + business verification
  11. CRO suggestions and implementation with in house developers
  12. Strategies paid ad campaigns on social and google media – for brand awareness and consideration [performance marketing]
  13. Reporting, tracking, measurement etc.
Retainer fee INR 42,000 + tax (18%) (USD 510/2100 UAE) each month. Minimum 6 months contract.

Contact us at 9674975029 for pet products digital promotions.