Search engine optimization

Yes, That’s where you get it all from, for ‘FREE’

Well, the word ‘free’ is very intriguing indeed that attracts attentions of many. But then we all know, nothing comes for free in this universe. You have to keep putting in efforts, invest time and energy till the time you start getting value of all your good deeds. And yes, that’s exactly how SEO works. SEO isn’t just changing or optimizing few things so that you get the top spot for any search related to you on web. It’s more of what value you are adding to your users, in what way you are actually helping your users with valuable content and information. Plus how much easier have you made it for the search engine to search you for any of your business related search on the web.

SEO – The Route for your business’s organic growth

If your business is not growing organically, you cannot sustain in the long run. And of that SEO and organic promotion has a major role in overall digital marketing and specially in conversions. Confused? Remember, you are not the only one who is, we’re here to help.

 

The Major SEO Deliverables:

  1. Defining USP or the brand direction of the business
  2. Keyword research and focus set of business keywords following the USPs
  3. Information architecture – the content flow of the website
  4. Content plan – website content + blog content
  5. Website technical checks – sanitisation of website, speed, HTTPS, loading time, set up activities
  6. Selecting right marketing channels
  7. And finally promotion

Expectation from SEO Activities:

  1. Targeted traffic to your website
  2. Leads/Inquiries
  3. Trust/brand promotion

The extra bit, we can do for you:

  1. Fixing website experience the way visitors are viewing the content
  2. Make them pursuing your proposition and believing what you are offering
  3. Improving conversion rate